How do you communicate incredibly complex engineering information? Use impossibly simple infographics. Whilst working with renowned car designer Gordon Murray Design, Toby Tinsley created the 1st edition of the iSTEAM website. Using highly simple yet  effective info-graphics, the iSTREAM story is visually laid-out so that everyone can easily understand the ground-breaking automotive process to make lighter, fuel-efficient vehicles and cheaper automotive manufacturing. For further information head on over to